MeasureCamp is an open, free-to-attend unconference, different to any other web analytics conference held around the world.

MeasureCamp Split #3: The Unconference Returns to the Adriatic!

MeasureCamp is an open, free-to-attend unconference, unlike any other digital analytics event in the world.

The 3rd MeasureCamp Split will take place on Saturday, May 16th, 2026 at the beautiful MedILS (Mediterranean Institute for Life Sciences).

Tickets for MeasureCamp are free, but availability is limited. To give everyone a fair chance to secure a spot, tickets are released in batches.

Ticket release schedule for this year:

• First release: Monday, February 23, 2026
• Second release: Wednesday, March 25, 2026
• Third release: Tuesday, April 7, 2026

Since the inaugural event in 2024 — the first of its kind in Croatia — MeasureCamp Split has proven there is a massive appetite for peer-to-peer knowledge sharing in the region.

Our 2024 debut was a resounding success:

• 140 experts gathered from 11 different countries
• 37 sessions and discussions were packed into a single day
• 100% community-driven content that focused on real-world data challenges

Building on that momentum, our second edition in 2025 further solidified Split as a key regional hub for data enthusiasts, deepening the connections within our growing community. The incredible energy and engagement from these first two years have inspired us to make the 2026 edition even bigger, bolder, and more collaborative.

Happy to see you again this year!

What is MeasureCamp?

MeasureCamp is an unconference, the schedule is created on the day and speakers are fellow attendees. Everyone is encouraged to discuss and participate in sessions, even to lead sessions themselves. You focus on what YOU find most interesting and useful.

What makes it so great?

• Free to attend, one-day unconference
• Digital analytics knowledge sharing
• Format: Short 30-minute sessions ran by the attendees
• Attended by industry experts and beginners
• Multiple rooms and a variety of topics
• Everyone wants to be there – it’s on a Saturday
• Free lunch
• Also, keep your evening free for socializing into the night…

Content of the unconference

The content of the unconference will be determined by all MeasureCamp attendees. Everyone is encouraged to participate in discussions, organize them, or present a topic. You decide what you want to learn or find interesting. That’s how you will benefit most from MeasureCamp Croatia.

As a concept, unconferences are designed to encourage discussions & exchange of ideas and have proven to be extremely popular in recent years. They provide an alternative to the traditional one-way conferences through a more collaborative social framework for knowledge sharing. With its small discussion group format and the schedule defined and curated by attendees, MeasureCamp provides participants with the ultimate opportunity to learn, develop and network with peers, consultants and vendors.

We welcome international attendees at MeasureCamp Croatia: Some rooms will be strictly assigned to English sessions. We believe the diversity of knowledge and experience will increase when people from different countries attend. As organizers we will do our best to encourage everyone to run discussions and presentations in English. The opening and closing will also be in English. And we believe the after-party beers don’t discriminate between languages, either!

Ticket releases

Tickets will be released in batches to provide everyone with a fair chance of being online at the right time to register for one.  Watch out for announcements on Twitter, LinkedIn & via the MeasureCamp Newsletter (sign up below!) and also here on the website.