Measure Camp guide

MeasureCamp deliberately takes place on a non-workday, ensuring that every attendee is willing to give up a day of their time and really wants to be there, rather than seeking a day off work.

The day at Measure Camp Split begins at 9 a.m. Upon registration and taking your goodie bag, we first have a tasty breakfast and a cup of coffee. 

Following this, a brief welcome and orientation session introduce the day to participants, and briefly explain how MeasureCamp works and what the day will look like.

The day kicks off with an interactive session where participants collectively populate the MeasureCamp board. This board serves as a dynamic matrix, listing available rooms and time slots for presentations and discussions. Time slots are usually 30 minutes long sessions on any data & analytics, digital marketing and tracking related topics. 

Participants are encouraged to propose their preferred topics for inclusion, fostering a collaborative atmosphere.Throughout the day, attendees have the freedom to add new topics to the board, ensuring flexibility and responsiveness to evolving interests. But don’t forget: Sales talks are discouraged at MeasureCamp!

Sessions can be presentations, discussions, workshops or any other format you can think of. They can be highly technical in nature or very business focused, and the intended audience may be for people just starting their career or with years of experience in the conference topics.

There’s no prerequisite for preparing a session; it could simply commence with a work challenge or an idea for exchange among peers. While attendance at sessions is not obligatory, active participation and contribution to the session board enrich attendees’ MeasureCamp experience. You are not obligated to give any session that day, but we highly encourage it. By actively participating and contributing to the session board, attendees enrich their MeasureCamp experience.

Since MeasureCamp is about transfer of knowledge, we believe in the rule of the two feet. That means, in case you find yourself in the wrong session as it is too beginner or too advanced or it is simply not the topic you thought it would be, feel free to move to another session.

Next to the sessions there is rest time reserved for a lunch break, afternoon snacks & drinks and a closing speech. To end the day, we will enjoy an amazing afterparty at Plan B backbar.